If you are a business owner and are thinking about ways in which you can promote your brand, have you considered custom wrapping your company car? If you have a company car that you only use for your business, you’ll probably see the merits right away. When driving around town, parking in a lot or meeting with a potential customer, people will instantly notice your business name, logo and contact information.  It’s a no-brainer. Other people may be interested in wrapping their personal vehicles with a specific look or design simply to enhance the appearance of their car.  Professionals with Alta Mere The Automotive Outfitters can handle either option and help with whatever suits your needs. Regardless of your company’s contact information, logo or colors, Alta Mere can handle creating a custom wrap.  Same goes for your design and style preference or section(s) of the car to be wrapped.  This proce ... read more

Most business owners want to grow a business. The question is – how to grow it? After all, there are a lot of ways to grow a business in the wrong way. You can expand your business to the point that you’re spending more on the infrastructure or inventory than you’re receiving in revenue. You can spread yourself too thin, where your business is doing too many different things and none of them very well. There’s a reason the term growing pains is often thrown around. Growing can involve a fair amount of agony. That’s why we’re big fans of co-branding, the concept of having a business that has two or three or more brands under one roof. In other words, if you run a Milex Complete Auto Care, a full-service auto repair shop, you might also be the owner of a Mr. Transmission, which does transmission and clutch repair. It’s a way of growing and avoiding growing ... read more