Posted on 5/7/2018
Owning a business isn’t for everyone, but for some, it’s a calling. You know who you are. But if you haven’t started a company but have thought about being a business owner for years, it’s probably because you’ve been thinking, what do I sell? How do I get started? What if I build a business and nobody comes? Those are all good, smart questions. We’ve all read the statistics about how numerous businesses fail. Which is one reason a lot of business owners think about franchising. Of course, franchises can flop, too, for a variety of reasons (Blockbuster never saw Netflix coming…), but generally, if you buy into a good one, you at least have a strong brand name going for you and a business model that has bee ... read more
Posted on 1/12/2018
Winter mornings can be cold, dark and dreary affairs. While no one cherishes the idea of rolling out of bed and climbing into a freezing cold car, there are steps you can take to making your morning commute a little bit nicer. Installing a remote starter for your car can benefit your comfort, your car health and even your safety. Keep Warm The most noticeable benefit of using a remote car starter is the feeling of a nice, toasty car interior on those bitter-cold mornings. A remote starter can warm up your car for you while you get ready in the morning; that way by the time you make your way outside, you only have to briefly brave the icy winter air before enjoying the comfort of your lovely, warm car. Improve Long-Term Engine Performance A remote starter isn’t just beneficial for your personal comfort, it can actually be good for your car’s health, too. By startin ... read more
Posted on 1/3/2018
With the new year, many business owners begin comparing year-to-year sales figures, and some independent auto repair shops don’t necessarily like what they’re seeing. Are your sales stagnant? Or worse yet, did your sales drop? Maybe you’re having trouble keeping reliable help. If you already own an auto shop and performance hasn’t been meeting your expectations, we urge you to consider the Moran Family of Brands. The Moran Family of Brands is more than just an auto repair franchise; it’s a one-stop shop that can provide you with opportunities to expand and grow your business while offering trusted “one-stop” service for your community’s car care needs. In fact, we are one of the leading franchisors in the automotive aftermarket industry. So, if sales have been stagnant or if you’re looking for a way to expand your business, c ... read more
Posted on 11/30/2017
When you’ve had as much success as John and Jaime Blanton, there is plenty for which to be thankful this holiday season. But the Blantons, who own an Alta Mere/SmartView store in Denton, Texas, are grateful for more than just their store’s prosperity. Their loving family, supportive community and dedicated employees are all reasons for which the Blantons can give thanks. John, an ASE certified technician and former member of the U.S. Coast Guard, opened Barebones Auto Repair in 2011. The goal was, and always will be, to offer customers quality service at a reasonable price. He and his wife, Jaime, expanded their business by becoming Alta Mere/Smartview franchisees in 2016 after cultivating a loyal customer base, and they continue to see success. Jaime, who earned her B.A. in Journalism from Texas Christian University and her M.A. in Higher Education Administration from the University of Louisville, play ... read more
Posted on 11/27/2017
With the sun setting earlier in the last few weeks after the end of daylight saving time, most commuters are driving home at dusk or even in total darkness each evening. To stay safe in the darkness, it’s important to take time for necessary safety precautions. That means properly maintaining your headlights to keep you, your passengers and other drivers safe on the roads. Clear, Bright Headlights Make a Difference Headlights are obviously a necessary component of your car, and it’s important to keep them in top working condition for many reasons. Properly adjusted and cared-for headlights can literally make the difference between life and death. Headlights allow you to see road markings, signs and unexpected obstacles. Over time, headlights inevitably get covered in grime, and the bulbs dim and burn out. Bright, clear headlights will give you the advantage of an extra second ... read more
Posted on 10/25/2017
Paint protection film is a unique service offering that will not only protect your car's paint job, but also ensure that every aspect of your car's maintenance and preservation is taken care of for the secondary automotive market. Many drivers don't realize that paint protection film is something that automotive accessory shops can offer their customers, and that ignorance can end up costing customers when it comes time to sell or trade in their car. The world is a scary place for a brand-new car; with all the flying rocks, errant shopping carts, door-slamming passengers and unexpected hail storms, a car's paint job has to survive a lot. And paint can be surprisingly delicate, especially if it is routinely exposed to high heat or sunlight which softens it. Damage to your car's paint job is not easily fixed without repainting the entire car, and color-matching to patch up a small area is nearly i ... read more
Posted on 9/13/2017
Moran Family of Brands announced its annual Franchisees of the Year, an award voted on by fellow franchise owners throughout the system. These franchisees have set the bar high for their peers through their consistent effort and unyielding commitment to excellence. So, what’s their secret? We caught up with Alta Mere Franchisee of the Year Randy Durham of Plano, TX to find out what sets his business apart. Randy was an engineer in his prior career, and he always enjoyed working on cars. His desire to own a business is what spurred him to look at franchising to begin with, and when he was introduced to Alta Mere, he found a business that fit both his preferences and his community’s needs. Randy was impressed by the model of a store that sold automotive accessories that could outfit a car from top to tires, and he was impressed by the product offerings. He felt it was a great business opportun ... read more
Posted on 8/24/2017
Summer Vacation Trip Hazards Sunshine, warm weather and easy driving mean summertime is the perfect opportunity to take a road trip with friends and family. Unfortunately, those long car trips can come with some hazards, including rough roads, car trouble and sun damage. Luckily, there are steps you can take to dodge those road blocks and keep your vacation running smoothly. Brace Yourself for Wear and Tear Before you embark on your epic vacation, it’s important to make sure your car is in top form. The road can really wear down your car over time, so it’s best to be prepared. Regular oil changes, preventative maintenance and proper brake care will help stay you off the side of the road, and keep you cruising toward your destination. A broken-down vehicle is a sure-fire way to ruin a vacation in a heartbeat. Make sure to schedule a pre-trip maintenance appointme ... read more
Posted on 8/15/2017
Moran Family of Brands President & CEO Barb Moran-Goodrich recently appeared on an episode of the “Recalculating” podcast, which focuses on small business and entrepreneurship. Moran-Goodrich spoke with program hosts Dan Perkins and Don Mazzella on a wide range of topics such as about the history of the company, the auto repair field and the future outlook of the industry. Here are some of the topics discussed in the interview: Company overview and history Her professional background and time with Moran Family of Brands The state of the auto repair industry and employment opportunities in the future Franchise ownership opportunities in the auto repair field The newly created Moran Future Auto Tech Internship Program. Listen to Moran-Goodrich’s full interview in the of “Recalculating” podcast below
Posted on 6/9/2017
In the heat of summer, we’re sure you remembered basic vehicle maintenance tips for helping your car deal with sunlight and increasing temperatures. The rising mercury level in your thermometer isn’t the only thing that makes summer so hard on your vehicle. Summer weather brings extreme temperatures and heavy thunderstorms, which can lead to unique hazards. Here’s a list of things you might have forgotten in preparing your vehicle for the summer conditions. Tires When the weather gets hotter, the air in your tires will expand, so the first thing you’ll want to do is make sure they are not over-inflated. You will also need to check your tires for cracks, low treads and other imperfections that could be dangerous in the long run. The heavy, sudden rains that can often happen in the summer can test your tires, and the worst time you want to discover your tires need to be r ... read more