Tag Archives: ALTA MERE

October is Fall Car Care Month

October is Fall Car Care Month

October is Fall Car Care Month As the calendar turns to October and the start of fall is upon us, now is a good reminder that October is Fall Car Care Month. October is a good time to assess the condition of your car and determine if it needs maintenance.  It has been through a long summer with continued exposure to the hot weather, and maybe a long trip or two mixed in.  Now is the time to take your car in for any work that may need to be done before the winter weather arrives.  It feels a long way off right now, but the Farmer’s Almanac is predicting that two-thirds of the country will encounter a colder-than-normal season. So with that in mind, October’s a good time to get your car inspected at Milex Complete Auto Care or ... read more

Five Ways You Could Accidentally, Inadvertently Damage Your Car

Five Ways You Could Accidentally, Inadvertently Damage Your Car

Five Ways You Could Accidentally, Inadvertently Damage Your Car Routine maintenance or some standard problems with your car will lead you to bring in your vehicle at your local Milex Complete Auto Care or Mr. Transmission shop.  However, there will sometimes be some unexpected circumstances that require service that can be preventable. With our busy daily lives, we don’t always think about simple things we may be doing that can hurt the performance of our car.  Here are a few things to keep in mind and prevent an unnecessary trip into the shop for service. Driving near empty. Many people will wait to fill up on gas to when the needle hovers around “E,”. Maybe that is the sign that it is time for a refill.  Other times you may be too busy to stop, or the price at a certain station may be a few cents high.  Aside from taking ... read more

Be Prepared: 9 Must-Haves in Your Car In Case There’s an Emergency

Be Prepared: 9 Must-Haves in Your Car In Case There’s an Emergency

Be Prepared: 9 Must-Haves in Your Car In Case There’s an Emergency Nobody likes to think about it, but things can go wrong when you’re driving. Sometimes very wrong. One reason we often tell people to bring their vehicles in for regular maintenance is that things are less likely to go wrong if you take care of your car. You’re far less likely to have a flat tire or to see your car engine suddenly go up in smoke if you’re bringing in your car to Mr. Transmission Milex Complete Auto Care for regular oil changes. After all, it’s called Milex Complete Auto Care for a reason. Fluids are topped off, and if there’s a filter that needs changed, or the tires are looking anemic, we’ll let you know.  You also should stop by Alta Mere, the Automotive Outfitters, which have a lot of ... read more

The Benefits of Wrapping Your Business Vehicle

The Benefits of Wrapping Your Business Vehicle

If you are a business owner and are thinking about ways in which you can promote your brand, have you considered custom wrapping your company car? If you have a company car that you only use for your business, you’ll probably see the merits right away. When driving around town, parking in a lot or meeting with a potential customer, people will instantly notice your business name, logo and contact information.  It’s a no-brainer. Other people may be interested in wrapping their personal vehicles with a specific look or design simply to enhance the appearance of their car.  Professionals with Alta Mere The Automotive Outfitters can handle either option and help with whatever suits your needs. Regardless of your company’s contact information, logo or colors, Alta Mere can handle creating a custom wrap.  Same goes for your design and style preference or section(s) of the car to be wrapped.  This proce ... read more

Four Ways Co-Branding Can Grow Your Business

Four Ways Co-Branding Can Grow Your Business

Most business owners want to grow a business. The question is – how to grow it? After all, there are a lot of ways to grow a business in the wrong way. You can expand your business to the point that you’re spending more on the infrastructure or inventory than you’re receiving in revenue. You can spread yourself too thin, where your business is doing too many different things and none of them very well. There’s a reason the term growing pains is often thrown around. Growing can involve a fair amount of agony. That’s why we’re big fans of co-branding, the concept of having a business that has two or three or more brands under one roof. In other words, if you run a Milex Complete Auto Care, a full-service auto repair shop, you might also be the owner of a Mr. Transmission, which does transmission and clutch repair. It’s a way of growing and avoiding growing ... read more

Battle the Darkness with Headlight Restoration

Battle the Darkness with Headlight Restoration

If you have glasses, you know how difficult it can be to see when you get them smudged. People wearing contacts may have some experience if they get something on their lenses. Your car can suffer a similar vision problem. Whenever you’ve driven in the darkness, perhaps you have found yourself flipping off your headlights quickly and then flipping them back on – because you suddenly weren't entirely sure your lights were even on.  Even if they were on, they may seem awfully dim.  If that has ever happened to you, your car may be a good candidate for headlight restoration. What is headlight restoration? Think of it as cleaning your glasses with spray and wipes. Every once in awhile, your car’s “glasses” could use some cleaning – which takes more than using some spray and wipes. If you come into Alta Mere, our technicians and their tools can clean and repair your headlights and restore them to its ... read more

Prepare Your Car for the Winter Elements with Paint Protection

Prepare Your Car for the Winter Elements with Paint Protection

If you live in a cold climate, you know what’s in store for any driver in the coming months – icy roads, ice covering the windshield, snow smothering the car roof, slush spraying everywhere on your vehicle.  Due to many of these conditions, salt is applied to the roads everywhere.  Our cars take a pounding with any number of these elements from November through March.  Whether it is repeated snowfall in the north and midwest or ice storms in the south, few places are immune to the toll the winter weather takes on our vehicles. Which is why you really may want to think about getting paint protection film. Even if you’re often parking your car in a garage, time isn’t your car’s friend either. Eventually, if not winter sludge, road salt or snow-melting chemicals, something is going to make that nice looking car of yours a little less beautiful. And it may not have anything to do with weather ... read more

Growing Your Business with Multiple Franchise Brands and Locations

Growing Your Business with Multiple Franchise Brands and Locations

Some people think that if you’re a franchise owner, that’s it. You own one franchise, and you’re almost a glorified employee who works for the franchisor. You aren’t really a business owner. You can never grow your business. You just have one stand-alone store in the franchise network, and that’s it. But that simply isn’t the case, as you may already know. Some franchise owners end up running businesses that operate and manage several different franchises. You could own a corporation that has five gas stations in a region, six restaurants and three clothing stores. No, it wouldn’t happen overnight, but the point is that some people do take that approach. Those people are often called master franchisees or area developers, and obviously, it takes a long time to get to that stage in one’s career, if you go that route. But the point is, being a franchise owner never means that you can’t grow and expand your business – and we tak ... read more

Alta Mere Franchisee of the Year Randy Durham

 Alta Mere Franchisee of the Year Randy Durham

People can learn a lot from Randy Durham. After all, winning the annual Franchisee of the Year award, which is voted on by fellow franchise owners throughout the system, which he did last year, is a sign that your business is on a good path. But securing it two years in a row? Randy is clearly doing something right. So, what’s the secret to all his success? We recently caught up with Randy came away with a few takeaways that other franchisees may want to emulate. First, there are no secrets. Randy that he talks on the phone to a lot of fellow Alta Mere franchisees and often shares tips about his business – mostly on topics like handling the window tinting of certain high-end cars. He learns a lot from other owners, and other owners likely learn from him. It’s never a bad idea to get to know your fellow franchisees and ... read more

Back to School Carpool Safety Suggestions

Back to School Carpool Safety Suggestions

For some of us, it’s that time of year again. Suddenly, we have more passengers in our car than usual. On our way to work, or on our way from work, we’re shuttling our kids – and maybe the neighbor’s kids – to school. That’s right. Back to school doesn't’t just mean back to school shopping. For some parents, it means back to school driving and picking up your kids from after school activities. Well, whatever your situation is, we at Moran Family of Brands think that this is probably a good time to offer some back-to-school carpool safety suggestions. There’s certainly never a bad time to think about car safety. So if your car is more full than ever, remember these safety tips. Buckle up. You probably don’t need any convincing that seatbelts save lives, but just in case your passengers do, the statistics make a good argument. According to the most recent statistics ... read more

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