Posted on 12/23/2015
We’ve seen a rise in the overall automotive aftermarket industry in recent years. But an interesting trend within the automotive accessories market is the rise of customers purchasing 12-volt products for their vehicles. Concerned parents, especially, are leading the charge in purchasing products, such as backup safety cameras and remote starters. Backup safety cameras and other safety products for vehicles have seen a steady rise in recent years. As costs for these accessories have fallen, customers are finding their benefits even more attractive. These cameras help drivers reduce their blind spots while backing up by an average of 90 percent. This, in turn, helps customers avoid collisions in parking lots, driveways and on the road every day. For working parents especially, the ability to have an extra set of eyes for safe ... read more
Posted on 12/8/2015
The business of automotive sales and automotive repairs is often seasonal, revolving around major holidays and sales. But what about the aftermarket auto industry? Has it been growing in the past few years, and where will it be going in the future? We’re here to answer the question. Has the automotive aftermarket industry grown? The short answer is yes. But there’s more to it than that. In 2014, the industry grew 2.5 percent, which was just another year of sustained growth since the economy began to recover after the recent recession. As consumers hold on to cars for longer, it has created a sweet spot for services, repairs and aftermarket accessories to keep those cars running well and looking good for a long time. Will the aftermarket industry continue to grow? According to the 2014 Join Channel Forecast Model, the automotive afte ... read more
Posted on 11/25/2015
Currently, consumers are holding on to their cars for longer periods of time. That means the automotive aftermarket industry is soaring. One area that continues to grow? Paint protection film for vehicles. That might seem counter intuitive; after all, we just mentioned that consumers are keeping their cars for longer, an average of 11.4 years. But in reality, the growing market for paint protection film is a direct effect of this consumer trend with their automobiles. Since people are holding on to their cars for longer, they’re eager to make sure those vehicles can last. That trend includes performance and appearance. Also take into account that the strengthening economy has placed more expendable income in the hands of consumers. Many of those consumers are choosing to use that money on upgrading their vehicles, and individuals who purchase that new car expect it to las ... read more